Marketing & Branding Resources
Official Alpha Delta Gamma guidelines, and best practices for promotional material, social media,
and usage of Logos, Crests, and branding.
Alpha Delta Gamma (ADG) is more than just a fraternity; it's a legacy. Our brand isn't just a logo or a slogan; it's the embodiment of our values and the impact we make on the world. Every interaction, every handshake, every act of service – these are the building blocks of our reputation.
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Do we inspire those around us with our leadership and character? Do we foster a brotherhood of support and mutual growth? Do we strive for excellence in academics, in our communities, and in our personal lives? These are the questions that define the true essence of ADG.
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Our visual identity – the logo, colors, and typography – serves as a constant reminder of our shared history and the principles that guide our actions. By consistently upholding these visual elements, we reinforce our brand and ensure that the legacy of ADG continues to shine brightly for generations to come.
Resources
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Logos & Marks
Just as our Letters proudly proclaim our membership, our Logos and Marks serve as powerful visual representations of the shared ideals that bind us together as a national fraternity.
These elements, carefully crafted to reflect our rich history and enduring traditions, not only distinguish us but also symbolize the unique and rewarding experience of being an Alpha Delt. To maintain this distinctive identity, we must consistently utilize only ADG-approved colors, typography, and logos. The ADG Brand Standards Guide provides the necessary guidance to ensure all representations of our fraternity uphold the highest standards of quality and consistency.
Crest
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